ECO Canada
A trade show booth that stops people in the aisle
MBDC redesigned ECO Canada’s trade show booth and banners, giving the organization a cleaner, more modern presence at environmental events.
Challenge
A trade show floor gives you about three seconds. ECO Canada wanted to refresh how it showed up in the environmental community, with a booth and banner set that felt clean and current without stepping outside its brand guidelines.
Solution
We designed a fresh display system that keeps ECO Canada’s existing brand elements and gives them room to breathe, then added new visuals built for reading at a distance.
Results
The set works from across the hall and rewards a closer look, which is the whole job of a booth. ECO Canada can now pack it, ship it and stand it up at the next event without redesigning anything.
